Studio Nooi was founded in 2020 by Giulia Pesce and Ruggero Bastita in Torino, Italy. Giulia and Ruggero built their approach to design while studying at Politecnico di Torino and Designskolen Kolding and working as designers in Italy and Denmark. Nooi represents the amplification of the Italian word “noi”, meaning “us”. The idea of the studio being that design is never an individual act but rather a collaborative process, involving designers, companies, users, artisans and technicians. Studio Nooi’s designs are always the result of good cooperation between people and are influenced by society, art, nature and cultural heritage. The studio is closely involved at every stage of the project development, always aiming to achieve designs that are refined and rich of content.